SHOCKING Facts About Luxury Brands 2 months ago

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We’d all love to be wearing the high-end fashion brands, but most of us just can’t afford it, and perhaps after hearing some of the stories today, you might feel a little better about not being able to afford it. Shocking facts about luxury brands will be a mix of both amazing and almost unbelievable stories about some very well-known brands.

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8 - Thinking outside the box…
Chip Wilson is the founder of Lululemon, a staple for Canadian college students and yogis! The brand is always growing and expanding, and Wilson has been known for his rather unusual ideas. He is said to believe in objectivism, and that we should all be pursuing self-interest. He believed that birth control would lead to divorce as it gave women the power over men. He used 3 L’s in his brand name because he thought it would be funny to hear the Japanese struggling to pronounce it. He believes that child labour isn’t all bad and that it least it brings in some money for struggling families. It’s also been said that he believed that if his employees were ill, or having a hard time at life, it was entirely their own fault. He would ask them weird questions, make them eavesdrop and go on bizarre retreats. Fortunately, he is no longer CEO, but he is still the chairman! The brand got into hot water in 2007 with their Vitasea collection, which claimed that because the clothing line was made using seaweed fiber, the seaweed would be absorbed by the skin and pass on amino acids and vitamins. The Textile Labelling Act put a stop to that claim, and they had to relabel the entire range. More problems in 2013 occurred when they tried to cut costs and made their pants too sheer, leaving some customers in highly embarrassing situations.

7 - Stamp of approval…
Not everyone can be an Haute Couture designer. In order to make the cut, designers have to be approved by the Chamber of Syndical, which is the governing body of fashion in Paris. The rules and regulations are extremely strict, and there are only 14 that have been approved, which include Givenchy, Christian Dior and Jean Paul Gaultier. Surprisingly, Giorgio Armani, remain unapproved.


6 - World’s First…
G-Star Raw is a Dutch designer clothing company that was founded in 1989 by Jos can Tilburg. It’s this company that became the first in the world to make denim from recycled ocean plastic! They had Pharrell Williams on board with the concept when they introduced "RAW for the Oceans” in 2014.

5 - Jack of all trades…
A name very familiar to the fashion industry is Karl Lagerfeld. He has his own name brand, designs for Chanel, is the director of Fendi and has collaborated with many well-known brands including H&M. The H7M collaboration was exceptionally popular, but it was the first and the last time he would do work for H&M. Why is that? He was so angry that the clothing was made available to size 16 as he only wants his clothing worn by glamorous, model type girls. Kind of odd, because he was there when all the patterns were being cut and put together. H&M demanded a public apology from Lagerfeld, but whether that took place, we’re none the wiser.

4 - Ashes to ashes…
This is not our first fire story today, and I’ll share another with you shortly. Any Louis Vuitton products that are not sold are returned to the factory in France and burnt. They do that to maintain the value of the brand’s products.

3 - Each one is a masterpiece…
Judith Leiber is the handbag designer who brought you the Minaudière, although Wiki gives credit to Van Cleef & Arpels, who allegedly saw Florence Gould tossing smaller items into a tin box on an outing in 1934 and went on to design the mini purse. Judith Leiber is said to be buying back all of her little purses and displaying them in her own museum. Minaudière’s are small handbags made of a stiff material, often encrusted with jewels and pretty finishings. This brand also comes in intriguing statement designs, like a watermelon or pineapple!

2 - Where there’s smoke…
We briefly mentioned about Louis Vuitton products being burnt earlier, and it seems they’re not the only ones. Burberry have been doing the same thing and were recently exposed for burning $116 million worth of product. It’s said to be a common practice in the industry, done to retain the brands exclusivity. Burberry shareholders were not happy about this and said they and others “deserve to be given the opportunity to purchase products at slashed prices.”


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