120 Likes 3 Dislikes
With Chinese new year festivities officially starting on Saturday, retailers have launched a fierce advertising campaign to lure customers.
But young Chinese consumers are increasingly turning their backs on big brands.
Al Jazeera’s Sarah Clarke reports from Hong Kong.
- Subscribe to our channel: http://aje.io/AJSubscribe
- Follow us on Twitter: https://twitter.com/AJEnglish
- Find us on Facebook: https://www.facebook.com/aljazeera
- Check our website: http://www.aljazeera.com/